Marketing
Elevate your marketing game with insights from Our Ideas articles in Marketing. Stay ahead with expert perspectives and innovative strategies.
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Power of Branding for Nonprofits: Key Elements for An Effective Strategy
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In my last article, Liz explained the importance of brand strategy, what it means for nonprofits, the benefits of starting a strong strategy, and the different approaches to effective implementation. In this article, we’ll explore the power of branding for nonprofits and why it’s crucial for their success.
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Power of Branding for Nonprofits: Why It’s Crucial for Success
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Nonprofits play a vital role in addressing societal issues. Branding helps them stand out, connect with stakeholders, and achieve their goals. Let’s discover the power of branding for nonprofits.
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Where To Begin In Email Marketing
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Emailing your audience is one of the best ways to keep your clients up to date with the latest trends in your business, highlight any offers or events they should attend, and maintain a solid business-to-client relationship.
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3 Elements Your Website Needs For Results
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You don’t realize how important your website is until you have to dive into the interworkings of how it operates. The website is where all your current and potential clients, partners, and stakeholders go for updates, offers, and contact information on your company. So, what can you do to keep it in shape?
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Invest in this One Online Design Tool to Level Up Your Organization’s Visual Game
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Audiences today demand engaging, high-quality visual content. And with messages coming at consumers from every direction, it’s more important than ever that your images stand out! Here’s how.
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Marketing for Your Small Business 101
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You know your business does great things. You know you need marketing to tell others about those great things. But where the heck do you start?! We’ve got some ideas
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Nonprofits: How Not to Be Spooked by SEO
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When it comes to nonprofit marketing and communications, the thing we hear most is “There are so many different channels and tactics…I don’t know where to start!” Here’s what we know.
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Why Your Nonprofit Should Focus on the Power of Instagram Stories in 2020
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If you’re like many nonprofits with limited staff or resources you may be wondering how you can make Instagram Stories work for your organization. So today, we’re covering five ways you can get started with Stories!
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Brand Consistency and 3 Small Things Your Organization Can Do to Establish (or Improve) Yours Before Close of Business Today
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The more uniform, consistent, and steady your messaging and flow of content, the stronger your brand will be. And whether your goal is selling a product or raising money for a cause, you need a solid brand to do it.
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Four Ways Your Nonprofit Should Be Using Text Messaging to Succeed
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What if I told you that there was a more effective way than email to raise awareness for your mission, get volunteers, and raise money with open rates of 98 percent and click rates around 19 percent?